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What books have been most helpful to you for marketing tips, philosophies, practical advice?
There are a zillion marketing books out there, easily located at any bookstore — and a lot of them are crap. Or, a lot of them say the same thing, nothing special. Some are just plain outdated, very “last century.” What books have you found that seemed to resonate with your personality and/or the Feldenkrais Method? More to the point: what books have given you ideas that you actually implemented, and that actually got you some paying clients?
I’ve started a list of my favorites in the sidebar. I look forward to your comments and recommendations. It will be most helpful if, when you comment, you give the complete title and author, and perhaps a sentence or two about why you’re recommending it.
We’ll get around to magazines, articles, experts, and online resources in good time. Let’s get started!